Healthy ageing

Anti-Age Your Brain

Boost cognitive health during ageing with Cognizin Citicoline

If you are part of the baby boomer generation, or even if you aren’t, the chances are you have at some point worried about ageing. And yet, growing old is a certainty everyone must face. Hair gets greyer, wrinkles crease faces and the body slows down. But what seems to worry people the most is a slow-down in brain function.

COGNITIVE DECLINE

It’s no secret that attention, focus and memory can diminish as time goes on. Many people are actively trying to counter ageing symptoms by consuming food and beverages that support cognitive health. And if you’re someone who likes to look after their wellbeing, you’re probably clued up on what can help keep your mind sharp as you get older – regular exercise, a healthy, balanced diet, social interaction and plenty of stimulation for the mind. But now there’s more, too, to help keep your brain in tip top health.

FUEL FOR THE BRAIN

Citicoline, an organic molecule found in every living body cell, is fueling brain health innovation. This molecule is unusual in that it can cross the blood/ brain barrier, meaning it is delivered exactly where it is needed, in the cells of our grey matter. Like a fine-tuned engine, the brain requires the right fuel for top performance. While the brain makes up only two percent of body’s weight, it consumes about 20 percent of the body’s energy at rest. When performing difficult mental activities, our brain needs even more energy. Clinical research has found that citicoline helps energy production by supporting the health of mitochondria, the powerhouses within cells that produce the brain’s energy.

THE EVIDENCE

This mind nutrient has actually been shown to have impact on brain function, including attention. Recent studies showed that daily supplementation with Cognizin, a branded form of citicoline, improves attention and focus in middleaged women, who performed significantly better than participants who received a placebo. Citicoline plays an important role in several brain functions. It’s a cellular building block that’s synthesized into phospholipids, which make up 30 percent of brain tissues and must be continuously generated to ensure proper brain cell function. Citicoline provides precursors and supports levels of neurotransmitters, including acetylcholine, dopamine and noradrenaline. These brain chemicals communicate information throughout the body by relaying signals between nerve cells. Without them, the brain couldn’t tell the heart to beat, the lungs to breathe or stomach to digest.

THE HEALTHY CHOICE

Cognizin is a pure form of citicoline produced by patented fermentation. It contains no food additives, artificial flavours or preservatives, and is vegetarian and allergen-free – meaning it is a perfect supplement for part of a health-conscious lifestyle. So whether you are concerned about your cognitive abilities as you age, or simply want to give your brain extra fuel and support, start looking for supplements containing Cognizin Citicoline to help keep your brain in tip-top shape as you get older.

FOR MORE INFORMATION

For details about the product and how it could help you, visit cognizin.com